Think of a refresh as taking your brand to visit the salon -- it’s still the same Ella’s Eve, but with a sharper, more confident look and feel.
The idea is not to restructure your brand’s message or to target a new audience, but rather to take the assets you already have and highlight their best features. With some small tweaks and a bit of restraint, a simple refresh can be more effective than an entire makeover.
Updating the look and feel of your visuals you can maintain audience appeal, create a clearer and more focused message, and attract new customers.
Ella’s Eve Cosmetics was founded by Melissa & Lissa, two sisters who wanted to share their love and passion for makeup with others. They believe that confidence comes from inner and outer beauty; that makeup can bring out that confidence and transform it into empowerment. With their products they strive to highlight everyone’s natural beauty and remind them that they can accomplish anything they set their minds to --
It’s not just Ella’s Eve, it’s YOUR Eve.

Mission: To honestly provide quality, cruelty-free products that remind our wonderful community that beauty comes from within.
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